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WeLoveSnow feature in a 6 page spread on Japan winter sports in Document Snowboard, a national UK magazine. This follows a similar spread in its sister publication, Fall Line Skiing. One of the key aims of both articles is to dispel the myth that skiing in Japan has to be expensive - "ski trip for GBP650" is the main headline.
Japan Worldwide unveil the English website for Shirataki Brewery. Shirataki Brewery, based in Yuzawa town, Niigata Prefecture, is one of the most famous sake brewers in Japan, with the flagship 'Jozen' brand also popular in international markets. Japan Worldwide offered consultancy services for website content and promotion, and also translation services in the production of the website.
Entre Magazine runs a feature on the WeLoveSnow business. Entre is a national Japanese language magazine focusing on entrepreneurs who set up their own businesses.
7 June 2007
Japan Worldwide MD Neil Riley makes presentation to a conference hosted by Sogo-Unicom, 'Japan Ski Industry Renewal', held in at the Raffinato Hotel, Ginza, Tokyo. The presentation topic is 'A Business Model for the Renewal of Yuzawa Town' [links to Japanese Language presentation materials]
Naspa New Otani, a flagship hotel of the New Otani Group, signs marketing partnership agreement with Japan Worldwide KK. This hotel is one of the premier hotel and resort facilities in the Japan ski market.
Under the terms of this agreement, Japan Worldwide undertakes to promote this premier hotel and resort, delivering inbound tourism via international markets.
Under our international tourism consultancy service, Japan Worldwide will also undertake supervision of English language tuition for Naspa New Otani Hotel front desk staff.
Japan Worldwide Managing Director Neil Riley breaks Guinness World Record for number of different ski lifts ridden in one day.
The previous world record was held by Denis Woods of the USA, who rode 42 lifts on 17 December 1996 in Colorado. On Sunday 1 April, Neil rode 44 ski lifts in Naeba, Tashiro, Kagura, Mitsumata, Kandatsu, Yuzawa Kogen, Gala Yuzawa, and Ishiuchi Maruyama ski resorts, all located close to Yuzawa town in Niigata Prefecture.
In breaking this world record, Japan Worldwide is advertising the amount and proximity of ski resorts in the Yuzawa area. The new world record is a way of further promoting the Yuzawa area to a worldwide audience.
For an account of how the WeLoveSnow web site recorded this event, please see this link: Ski Lift World Record
Japan Worldwide Managing Director Neil Riley receives the title "Spokesperson for Niigata Tourism" by the Land and Transport Ministry for Niigata Tourism. The title is offered in recognition of an individual's contribution to the Niigata tourism industry. Neil is the 1st non-Japanese to receive this title. Neil's profile [in Japanese] can be seen on the following page in the Japan Land and Transport Ministry Web site
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